First of all, Consumer Reports is NOT (in my opinion) a credible resource when it comes to long term care insurance. They do a great job at comparing toasters, but they've been hideously off track on both attempts at evaluating the long term care insurance industry!
The top companies selling individual contracts are:
Genworth
John Hancock
MetLife
Prudential
Allianz
These are all solid companies with good products. You should find an LTC insurance specialist in your area to work with. He or she will be able to compare everything from financial strength ratings, contract features, to prices for you. Work with an agent who represents several carriers, not a "captive" agent who represents only one.
Go to
www.aaltci.org or
www.ltc-cltc.com to find someone in your area.
Good luck!